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India, a country with an amazing culture and ancient history.
It’s like every old stone has a story to tell, and big monuments are like silent protectors of empires we’ve almost forgotten. India’s like a beautiful artwork where the past and today come together, making a mix of culture and beauty that will leave you in awe. Those temples aren’t just places to pray; they’re like stories carved in stone, showing how much our ancestors believed and how skilled they were.
Whether it’s largest Temple in India is Sri Ranganathaswamy Temple situated in Tamilnadu or Ram Mandir at Ayodhya, a city steeped in India’s rich cultural heritage, a monumental transformation is underway. it’s not just a religious thing – it’s a boost for business and the economy too. With the special day of inauguration coming up on 22 January 2024, the city is getting ready for a major economic boom.
The Ram Mandir Ayodhya isn’t just spiritual it’s like a symbol showing how our culture and businesses can work together. It’s not just about prayers, it’s about creating an environment where both our traditions and businesses can flourish. Businesses are getting all set to do well with lots of devotees expected to come. Imagine this – not just Prime Minister Narendra Modi, but also famous folks from the film industry like Rajinikanth, Amitabh Bachchan and the original Ram from the screen, Arun Govil, along with Sita, Dipika Chikhlia, and many other big names, will be part of the ceremony to consecrate the Ram Lalla idol.
Speaking at a public meeting in Ayodhya, Prime Minister Narendra Modi shared some exciting news about ramping up India’s development. He mentioned that Ayodhya is playing a key role in this effort, with over Rs 15 thousand crore invested in various development projects. It’s not just about building the temple; Ayodhya is gearing up for a modern makeover, becoming a point of pride on India’s map.
The focus is not only on pilgrimage sites but also on embracing digital technology. Just like businesses getting ready for the influx of devotees, Ayodhya has attracted funds for a bunch of projects that will not only boost tourism but also turn the city into a regional hub for growth.
Even the goal is to transform Ayodhya into a top-notch city that can handle around 3 lakh visitors daily, especially after the inauguration of the Ram Temple. Architect Dikshu Kukreja is the brains behind the operation, saying they want to blend modern facilities with the rich history and culture of Ayodhya and aim for a 1:10 ratio of residents to tourists, indicating a huge potential to attract pilgrims. They’re not just revamping the old, they’re creating a fresh greenfield township – a new and improved Ayodhya!
Hold onto your hats – 37 state and national agencies are working together, investing Rs 31,662 crore to give Ayodhya a fresh look. The projects cover everything from roads to airports, highlighting a big upgrade.
Economic Boom After Ram Mandir Inauguration
Anticipated Economic Surge with Tourism Sector
The Shri Ram Mandir Construction Committee Chairperson, Nripendra Mishra, predicts a momentous economic upswing in the areas surrounding Ayodhya following the inauguration of the Ram temple. Comparing it to the National Capital Region, Mishra envisions a potential city expansion. More money means more chances for people, and lots of new ideas are popping up evidenced by 16 hotel construction applications and the development of a smart city plan.
This presents a great opportunity for the hospitality sector to expand and cater to the growing footfall of visitors.
FMCG Companies and Food Services Chains Boom
FMCG companies and food services chains are gearing up for the Ram temple inauguration on 22 January 2024. With expectations of an 8-10-fold surge in tourism and city population, businesses are anticipating a heightened demand for various FMCG products. Visitors are likely to seek a range of goods, including packaged food, beverages, toiletries, and other daily essentials. Local eateries may experience an uptick in footfall, leading to increased sales and revenue.
In response to this scenario, companies like Bisleri International are strategically establishing a greenfield plant in Ayodhya to effectively meet the rising demand from the surrounding markets in Uttar Pradesh.
In fact, food service chains are adapting to the diverse preferences of tourists. Some are setting up vegetarian-only outlets to respect religious sentiments, while others are strategically placing outlets on the city outskirts to cater to a broader, international audience that includes non-vegetarian preferences.
Hospitality Industry Gears Up for Increased Demand
With the inauguration of the Ram temple, major players in the hospitality industry are grabbing the economic potential that comes with the anticipated surge in tourism. Renowned names like Taj, Radisson, and ITC Hotels, alongside budget-friendly options like OYO, are gearing up for increased demand.
For instance, the Tata Group’s IHCL and Radisson have ambitious plans to open two new properties, while ITC Hotels is strategically exploring opportunities to align with the Ayodhya Master Plan 2031. This plan envisions a substantial increase in annual visitors, aiming for 4 crore by 2031 compared to the current 2 crore.
Real Estate Opportunities
The impact of this initiative extends beyond the hospitality sector, influencing real estate development and various other industries.
As hospitality sector grows, there is parallel demand for real estate expansion to accommodate the anticipated entry of tourists. This presents golden opportunity for growth in the real estate industry, with new hotels, resorts, and accommodations becoming key contributors to the evolving cityscape.
Local Business Boom
Moreover, the increased tourist footfall is not limited to the hospitality and real estate sectors alone.
Local businesses, including shops, markets, and various service providers, are poised to thrive as visitors explore and engage with the city. In a recent talk Construction Committee Chairperson Nripendra Mishra said that Ayodhya’s current population of approximately 3.5 lakhs is estimated to increase by five lakhs due to the economic activities following the temple’s inauguration. This presents an opportunity for local residents to offer accommodations to visitors in their homes at affordable rates, contributing to the economic growth of the community.
We invite our readers to share their thoughts on this transformative journey in the comment box below as we witness Ayodhya’s rise as a modern hub while preserving its rich culture.
